Webinar Associate ›
Salt Lake City, UT, USA
What You'll Do
Own and maintain cross-collaborative processes between Marketing, Product Marketing, and appropriate teams/stakeholders for all webinar campaign kick-offs
Set, measure, and consistently meet performance goals for each scheduled webinar
Ensure webinar strategy is being delivered with the appropriate speakers, support and content
Assist in developing webinar topics and content outlines
Coordinate and continuously maintain end-to-end webinar logistics including scheduling, registration setup, and technical testing
Support creation of webinar promotional materials including emails, landing pages, and social media content
Manage webinar platform setup and ensure smooth technical execution.
Track all pertinent webinar metrics and provide analysis for on-going improvement
Follow up with webinar attendees and no-shows with relevant content and resources
Create post-webinar summaries and analytics reports and ensure all pertinent internal stakeholders have assets and information to drive performance goals
Maintain webinar calendar and coordinate with speakers/presenters
Upload and tag new content in all appropriate channels including internal tools and public-facing systems
What You Are Good At
You are good at understanding how to tie strategy to outcome
You stay organized when juggling multiple projects and deadlines
You are an avid note-taker with a penchant for organizing your thoughts into cohesive processes
You are a polished communicator with poise in tense situations
You’re motivated by a fast-paced environment and you attack your work day with rigorous energy
You love learning new technology platforms, and seek to understand the full capabilities of any software you get access to
You are agile and able to adjust quickly and easily if needed
You are quick on your feet and able to solve problems in a high pressure environment such as live broadcasting
Requirements
2+ years of experience in a technical role or position focused on organizational or communication skills
Experience with webinar software
Experience with project management
Comfortable working with executive leaders
Experience with marketing automation tools a plus