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Marketing Operations Manager

Limble CMMS

Limble CMMS

Marketing & Communications, Operations
Remote
Posted on Wednesday, July 3, 2024

At Limble we empower the unsung heroes who support the world. We’re revolutionizing the way businesses manage their maintenance operations, offering a comprehensive suite of software solutions that empower organizations to optimize asset performance and drive operational excellence. From preventive maintenance to inventory management and beyond, our robust CMMS platform offers a suite of features designed to streamline operations and enhance productivity.

With a focus on innovation and client satisfaction, we've earned a reputation as a trusted partner for businesses seeking to improve efficiency and reduce costs. As we continue to expand our offerings, we're seeking driven individuals who are passionate about making a meaningful impact while contributing to our mission of revolutionizing maintenance management.

As a Marketing Operations Manager, you will support Limble’s marketing team in managing the operational elements of campaigns, lead scoring, and lead routing. You’ll streamline lead conversion by operationalizing marketing-led demand generation and ensuring accurate data collection. Successful candidates will have a strong understanding of the objectives and optimization of the buyer’s journey across marketing, sales, and customer success, and will enjoy working behind the scenes to facilitate quality assurance and data analysis.

You'll know you're crushing your goals when CRM and revenue intelligence data is accurate and quickly accessible, contact and customer data is effectively and efficiently shared between teams, and customers are realizing impact faster. You'll achieve success in this role by focusing on the following key areas:

  • Develop and deploy business processes and automation across our MAP and integrated tools.

  • Analyze, synthesize, and communicate data within the marketing funnel and through the customer journey.

  • Build and modify systems and automations for accurate lead scoring, categorization, and routing.

  • Build models for accurate campaign attribution and reporting between MAP and CRM.

  • Implement and administer marketing software in collaboration with Limble’s Marketing department.

Requirements

  • 5+ years of experience in Marketing Operations, Sales Operations, or Revenue Operations.

  • Experience with core marketing automation and lead management tools like Hubspot, Marketo, LeanData, or Clearbit. HubSpot Marketing Certification is preferred.

  • Experience managing marketing pipelines, campaigns, and funnels.

  • Experience developing lead scoring and campaign attribution models.

  • Experience optimizing operational elements of marketing campaigns such as ABM, tradeshows, webinars, and intent signals.

  • Strong business acumen and demonstrated ability to apply systems thinking to solve problems and improve the performance of complex projects.

  • Ability to work in a collaborative, high-growth Revenue Operations team to support marketing efforts.

  • Demonstrated ability to work across teams by understanding requirements, desired outcomes, and limitations to drive meaningful and measurable results.

  • Alignment with Limble’s MAS TACOS core values.

Benefits

  • $80,000 - $130,000, depending on experience and location

  • Stock options

  • Fully remote position

  • Flexible PTO

  • Paid holidays

  • Paid parental leave

  • Health, Dental, Vision, and Life insurance

  • HSA with company match

  • 401k with company match

At Limble we are solution-oriented and customer-obsessed. We hire with a people-first approach, and we understand there’s no such thing as a perfect candidate. Limble’s company culture and values are based on collaboration and transparency. Our customers come from all different backgrounds and so do our employees. We value our amazing culture over any skill that someone can offer.